Privacy Policy
Last Updated: January 2025
Forest Group LLC d/b/a Sonder (“Sonder,” “we,” “us,” or “our”) recognizes the importance of privacy. This Privacy Policy (“Policy”) explains how we collect, use, disclose, and protect your Personal Information when you visit our websites (including takesonder.com and lovesonder.com) or purchase our Products (the “Services”).
By using our Website or purchasing Products, you consent to this Policy.
1. Meaning of Personal Information
“Personal Information” means any information that identifies, relates to, or could reasonably be linked to an individual, including:
Name
Email
Mailing/shipping address
Phone number
Payment details
Personal Information does not include aggregated or anonymized data that cannot reasonably be linked to you.
2. Consent
By visiting our Website, creating an account, subscribing to communications, or making a purchase, you consent to the collection, use, and disclosure of Personal Information as described.
You may withdraw consent at any time; however, doing so may affect our ability to provide Services.
If you share Personal Information of another person, you confirm you have their consent.
3. Personal Information We Collect
We may collect your information in several ways:
a. Products & Purchases
When you place an order or subscribe, we collect:
Name
Email
Shipping & billing address
Payment information (processed securely via third-party processor)
We do not store full credit card details.
b. Website Usage
We may automatically collect:
IP Address
Browser type and version
Device information
Pages viewed
Time/date of visits
c. Cookies & Tracking
We use cookies, pixels, tags, and similar technologies to analyze site engagement, improve performance, and deliver targeted marketing (including from Meta & Google).
You may manage cookie settings through your browser. Disabling cookies may affect functionality.
d. SMS & Email
If you enroll in SMS or email marketing, we collect your contact information for promotional and transactional messaging.
You may opt-out at any time.
e. Surveys, Social & Support
If you interact via email, surveys, social media, or customer support, we collect information you voluntarily provide.
We may collect limited wellness data (e.g., goals or concerns) submitted via quizzes or surveys.
4. How We Use Personal Information
We may use Personal Information to:
Fulfill and ship orders
Process payments
Manage subscriptions
Communicate about orders or support requests
Improve website and user experience
Conduct analytics and business optimization
Provide personalized recommendations
Send marketing communications (with consent)
Protect against fraud
Comply with legal obligations
We may create anonymized data for internal use.
5. Sharing Personal Information
We may share Personal Information with trusted third parties who support business operations, including:
Shopify
Stripe
Klaviyo
Shipping partners
Data hosting & storage providers
Analytics and advertising platforms (e.g., Meta, Google, TikTok)
These providers may only use information necessary to perform contracted functions.
We may also share information:
To comply with law or legal requests
To protect safety, rights, or property
During business transfers (e.g., merger or acquisition)
We do not sell Personal Information.
6. Marketing Communications & Opt-Out
You may unsubscribe using links in emails or by contacting us.
For SMS marketing, reply STOP to cancel.
We may still send non-marketing operational communications (order confirmations, support, etc.).
7. Storage & Retention
We retain Personal Information only as long as required for the purposes described or as required by law.
8. Security
We use reasonable physical, organizational, and technical safeguards to protect Personal Information.However, no method is 100% secure.
9. Access & Updates
You may request access to, correct, or delete Personal Information by contacting us.
We may require identity verification.
10. International Data Transfers
Your Personal Information may be stored or processed in the United States or other jurisdictions. These jurisdictions may have different data protection laws.
By using the Website, you consent to these transfers.
11. Children
Our Website and Products are not intended for persons under 18. We do not knowingly collect information from minors.
If we become aware that we have collected data from a minor, we will delete it.
12. Third-Party Links
We are not responsible for the privacy practices of third-party websites linked from our Website.
13. Changes to This Policy
We may modify this Policy at any time. Updates will be posted with a revised date. Continued use after changes constitutes acceptance.
14. Contact
For privacy questions or requests:
📍 Forest Group LLC 30 N Gould St STE R Sheridan, WY 82801 USA
